Press & Media

A follow-up to our write-up on Forbes.com.

The German British Broadcasting Corporation followed Shustir for a day learning about the ins and outs of being an entrepreneur in NYC. In this video you will see Shu at a Shustir tutorial with Constant Contact.

Representatives from Shustir.com made a big impression with their “I Love Small Business” T-Shirts and their free “virtual storefront” services for small businesses. Operating on ad revenue, Shustir gives its member businesses the power to update a blog, respond to customer inquiries, and add or edit photos and content, such as a virtual video tour.

Attending events such as Smart Business Moves' Expo & Conference is crucial to getting new ideas and contacts, said Patti Kemble, owner of Pet Sitting by Patti in New Fairfield since 2006.

"They're important," said Kemble, who also attended a seminar on digital advertising by Grace Gonzales of Hearst Connecticut Media Group, one of the event's sponsors. "By the end of the day, I should have more ideas."

Such gatherings allow for immediate connections with the right people, said Dan Lagstein, a representative for Shustir.com, a New York City-based online marketplace for small businesses.

"Any place where small businesses are, we go too," he said.

After leaving Lehman Brothers, Khanh Pham started an online marketplace for entrepreneurs. Today, Shustir.com has over 15,000 members.

Talk about taking lemons and making lemonade, Khanh and Shu have founded a successful business in a difficult business environment.